About
About Ecommerce Marketing Chats
Ecommerce Marketing Chats is a weekly podcast hosted by Ecommerce SEO consultant Charles Travers and Google Ads specialist Jimmy Dalgleish.
Key details
- Hosts
- Charles Travers and Jimmy Dalgleish. One works in organic search, the other in paid.
- Focus
- Real-world, practical ecommerce marketing strategies. SEO, paid ads, and Shopify growth tactics that work right now.
- Format
- Medium-length episodes, around 30 minutes, released weekly.
Why the show exists
Charles and Jimmy were already on Zoom most weeks, comparing notes privately. What was working for their ecommerce clients, what had stopped working, and what each of them was testing next.
Why are we only saying this to each other?
So they hit record. The show is that same conversation, published for the people in ecommerce who would get something out of it.
Your hosts

SEO and AI Search
Charles Travers
Charles Travers is an independent ecommerce SEO consultant. He works on organic search and AI Search for Shopify stores with large product catalogues.
www.charlestravers.com
Google Ads
Jimmy Dalgleish
Jimmy Dalgleish runs Snapback Media. He works on Google Ads for ecommerce brands with large product catalogues.
snapbackmedia.com.auWhere to listen
The show is on every major directory, and the feed is public. Every episode has its own page here with the video and a full transcript.
The show ran as a YouTube channel for 37 episodes before the podcast feed launched in September 2025, which restarted the numbering at one. Those earlier episodes stay onYouTube.